Targeting Consumers Like Never Before

Digital Division's world of geofencing revolutionizes location-based marketing strategies. Geofencing allows companies to display target-specific ads to consumers based on their physical activities and locations. Whether it be competitor locations, individual homes, or specific stores, geofencing tracks the acute needs of the consumer based on their location, sending product videos or static ads to their mobile devices.

Geofencing: The Facts Tell the Story 

With 6.92 billion users or 85.74% of the world's population being smartphone users, as of 2023, it's clear that the use of mobile devices provides the perfect avenue to reach target audiences at any time, anywhere.

Almost 90% of marketers using location-based services like ours have reported increased sales and customer engagement. Mobile ads using geofencing have seen a double click-through rate compared to the average campaign. And it's no wonder - geofencing is compatible with 92% of smartphones, with most users checking their phone an average of 58 times a day!

A Full Proof Marketing Strategy from Digital Division

Geofencing is the answer to the call for more personalized experiences, with an astounding three-quarters of consumers desiring this kind of attention. The effectiveness of geofencing campaigns is undisputable, being up to 10 times more effective than traditional email marketing.

Digital Division's geofencing services offer benefits that include precise campaign targeting down to 25 square feet of a building, creative display ads to promote the call to action, and continued promotion to targeted consumers for 30 days after they've stepped into the 'fence'.

We also offer a downloadable resource on geofencing, and are prepared to assist with the development of your next campaign. Our services are functional across diverse industries like event planning, car dealerships, healthcare, real estate, and much more. It's time to step into the future of marketing with Digital Division's geofencing services. Reach out today to see how we can elevate your marketing strategy.


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