Do More With Your Website In An Online World
For businesses large and small, Covid-19 has created both the need and opportunity to find new solutions to unforeseen problems. At Digital Division, this can translate in to improved use of your existing website - taking the functionality on it and that you can offer consumers - up a notch! With our help, your company’s online footprint can be an even more valuable sales generator or information-gathering tool.
According to Digital Commerce 360, at the end of the first quarter of 2020, online consumers had spent 14.5% more online than they had the prior year. In April 2020, Forbes reported that there had been a 68% year-over-year increase in revenue growth for US retailers. Despite the unpredictability, store closures, and social distancing, companies that sell online have been able to make up much of the ground online. The Digital Division team brings experience in multiple e-commerce platforms, including WooCommerce and Shopify. If you need to add eCommerce to your solution contact us today!
Customer Relationship Management tools (CRMs) allow Digital Division clients to manage their customers’ data. As information is stored, actionable insights are generated to quickly help you know when to engage with a customer through workflows. CRMs can also be valuable tools for B2B sales. As your number of clients grows, CRMs become more integral to workflows, resource allocation, and internal efficiencies. A CRM is intricate and requires some expertise to use, but Digital Division’s team has experience using some of the top CRMs (Salesforce, Hubspot, and PipeDrive to name a few). We can also help with Application Programming Interface (API) integrations on your site, which allows our team to send data to and from your CRM system.
If you’re not taking advantage of email newsletters, now is a great opportunity. MailChimp, one of the email platforms Digital Division uses, shows that across all industries, email open rates have around a 21.33% average. With more than one in five subscribers opening your email, your engagement is more successful than with other marketing touch points. We can incorporate your existing customer list, but have a number of tools that will help you continue to build your email list. Let us talk you through implementing e-newsletters into your marketing strategy.
As we all continue to make adjustments during unprecedented times, your business’s online presence doesn’t have to fall behind. Contact Digital Division and discover the opportunities to use these powerful tools. The advantages brought by each will stretch your business and improve your ROI and financial future.