Search Engine Optimization Practices During a Pandemic

Search Engine Optimization Practices During a Pandemic

May 16, 2020 | Search Engine Optimization

Taking Your Business Online With Intention Covid-19 has presented challenges that were unforeseen to every industry and size of business. Companies have suffered while regular patrons and infrequent customers are being forced to remain socially distant. This year, the United States will peak at a 25% unemployment rate, the highest since the Great Depression, putting […]

Read More
Congratulations, Map Spam, You’ve Won

Congratulations, Map Spam, You’ve Won

March 19, 2020 | Search Engine Optimization

Spot and Dispute Spam If you work in local SEO, there’s a good chance you’ve encountered an effective black hat technique that has dominated Google Maps results for several months: map spam. If you’ve not encountered map spam, you likely will soon because Google seems to be unwilling or unable to prevent it. Here we’ll […]

Read More
Digital Marketing Trends in 2020

Digital Marketing Trends in 2020

December 26, 2019 | Branding, Paid Search, Search Engine Optimization, Social Media, Website

2020 Digital Marketing Trends And Beyond It’s hard to believe how quickly 2019 is coming to a close. As is the nature of the beast, digital marketing has changed a lot throughout the past year, and we expect the same for the next. As we look forward to the new year, here are some Digital […]

Read More
Instagram Update- The Mystery of the Hidden Post Likes

Instagram Update: The Mystery of the Hidden Post Likes

November 20, 2019 | Social Media

About The Instagram Update This month, Instagram announced it would start implementing a change for users in the US: Hiding public post likes. This has been a controversial change that was announced back in the spring of 2019 and has been in beta throughout different countries for the past few months. What is this change […]

Read More
google add example

Is Google Ads Considering Monthly Budgets for PPC Campaigns?

October 24, 2019 | Paid Search

Monthly Budgets for PPC Campaigns Since the inception of Google Ads, PPC managers have longed for the ability to provide a monthly budget rather than a daily budget. A daily budget assumes that clients are running seven days a week, which is not always optimal for clients with smaller budgets. Google appears to be implementing […]

Read More