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How to Get the Most Out of Your Business Social Media

How to Get the Most Out of Your Business Social Media

November 5, 2020 | Social Media

Businesses may have gotten away with avoiding social media in the past, preferring other advertising methods, but that’s not realistic anymore. Potential customers are on social media whether you come to the party or not. Talk about FOMO (fear of missing out)… Your company could be missing out in a big way if you do […]

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PPC for Small Businesses- 5 Tips to Help You Win at PPC

PPC for Small Businesses: 5 Tips to Help You Win at PPC

October 28, 2020 | Paid Search

If you run a small business, your marketing budget might be tight. You don’t want to waste money on advertising that isn’t going to bring you a return on your investment. No one likes to waste money, but maximizing a marketing budget is especially important for small businesses because you need every penny you have […]

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Best Web Design Tips For Small Business

Best Web Design Tips For Small Business

October 21, 2020 | Website

Do It Right The First Time Most small businesses know that the hardest part of running a small business is getting your name out there. You may create the best organizational products around or be the best lawyer in town, but you can’t bring in new clients or consumers if no one knows you exist. […]

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Will Google’s New Targeting Rules Affect Your PPC Campaign

Will Google’s New Targeting Rules Affect Your PPC Campaign?

October 15, 2020 | Paid Search

PPC Rules Google recently announced some changes related to its Google Ads targeting parameters. In the past, any company could use Google Ads’ different targeting options to target specific ZIP codes or other traits when advertising their services or products to consumers. ZIP code targeting was intended to narrow local target ads to specific areas; […]

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The Small Business Guide to LinkedIn Advertising

The Small Business Guide to LinkedIn Advertising

September 21, 2020 | Social Media

How To Use LinkedIn For Your Business The world of internet marketing is vast. Like the universe, it seems to only be expanding. You may have just figured out how to advertise on Facebook or Google, and now you have to figure out how to advertise on LinkedIn, too? We understand that keeping up with […]

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What are SEO and SEM

What are SEO and SEM?

September 8, 2020 | Search Engine Optimization

Two Sides Of The Same Coin SEO and SEM are often used interchangeably in digital marketing, but they are actually different terms that mean different things. What Is SEO? SEO or Search Engine Optimization is the process of helping your website rank higher ORGANICALLY on search engines. There are generally two types of SEO, on-site […]

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